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Today's video is the first in a new mini-series called 'Watch Me Work'. I'm taking you along with me on the process of designing a client logo from start to finish. If you're interested in graphic design and want to learn more about the tools in Adobe Illustrator, this video is for you.
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How old are you? My birthday is 23rd July 1995 - I'm 23 right now :)
Where do you study? I graduated from the University of Lincoln in May 2018
What did you study? I have a BA (Hons) Media Production Degree
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I love watching people design logos as I'm trying to learn how to design logos and become a freelance logo designer, but I have no experience in the design field or in illustrator.
- how do you recommend I get experience in the design field and in illustrator and how to learn design logos
-I have no qualifications
Great logo. However the alignment of the top and bottom "E" in poet and bee should have been aligned to give it a more polished look. To do your coloring you can seperate the lines with the shape builder tool aswell .
Hi Alice I loved this video. Makes drawing much easier and no paper waste. Plus it makes me more motivated to save to get an iPad for drawing and design for my graphics. Love your designs and the stages you go through. X
Interesting process and nice logo Alice!
However, I personally I don't feel this is suited to the clients targets audience of children. It feels very masculine and looks like it could be used for a pub branding or rather the obvious honey product. When designing for a younger demographic I tend to stick with a much lighter colour palette and try to use as many soft edges as possible.
Love this logo! What I usually do in regards to colouring the individual rectangles, try highlighting all of the lines + the background shape (so the bees body) and use the pathfinder tool. Make sure all of your lines touch (use Cmd + Y to go into line mode to find out). I can’t remember which pathfinder option it is but I believe it’s the one that’s second in, and this should turn them into individual shapes.
Alternatively, what I sometimes do is draw a standard rectangle and copy it however many times you want it, but make sure the top & bottom lines on the rectangles are touching. Highlight all of them and pull them down so that they’re touching the background layer (bee’s body). Make sure all the rectangles AND the bee’s body are selected and click on the Shape Builder tool. Hold alt and click on the overhang bits (the bits of the rectangle that extend over the bee’s body) to remove them, and then normal click on each rectangle to turn it into it’s own shape.
I hope that makes sense! It’s very long winded 😂 I’ll happily explain it in more detail if you need it 😀
URBAN NATION MUSEUM FOR URBAN CONTEMPORARY ART is an international institution for art, creative projects and social exchange. Since September 2017 URBAN NATION shows under the leitmotif "Connect. Create. Care." that the house is far more than a museum.
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